Case Study: International Humanity Foundation
The Client
The International Humanity Foundation is an international NGO with safe homes for children in Chiang Rai, Thailand and Nakuru, Kenya; as well as three education centers in Bali, Jakarta, and Medan (Indonesia). The organization functions primarily through the efforts of local staff, volunteers and an Executive Leadership team from all over the world.
The Challenge
Update the IHF brand and online presence to better communicate the value of its work to stakeholders.
Facilitate the development and publishing of impact stories
Equip older youth in safe homes with employability skills and increase capacity of local staff
Create volunteer program that prepares leaders to run IHF centers and streamline application process
Brand Development -
Update wording of mission and vision; create core values
Capacity Training -
Created internal reporting process and facilitated workshops in a PYD setting to equip young people and local staff to use reports to develop content and lead fundraising, media and outreach campaigns
Web Development-
Update website, including revising copy and curating two annual reports.
Programme/Project Design -
Created the Global Leadership Development Volunteer Programm
Developed a more concise mission statement, a clearer vision statement, and created 8 core values that resonate with impacted children, local staff, executive leadership team and donors
An effective social media content strategy
Increased opens and link clicks on newsletters by 7%
3 workshops, 5 Written and video tutorials on shared reporting and uncovering impact stories.
Increased engagement on Website with new volunteer programme and streamlined application process increased qualified applicants by 900%