We define effective community participation as community ownership through the voluntary contribution of community members to development efforts and sharing in the benefits.
Our definition of people-centeredness includes resisting the top-down approach to empowerment, where people have little to no say in the decision-making process. Our horizontal approach to collaboration operates on the basis that people inherently have their own power, whether or not that power is realized.
We do not empower, but we do seek to assist through re-powerment.
Re-Power Development® is our community building and international development framework that puts people at the center of development.
Reignite Agency Among Individuals
Social Education Campaigns
Positive change often requires changing behavior. Increase awareness. Influence actions. Change behavior. Other people may refer to this as social marketing, we call it social education.
Our distinct approach:
- Research and Rumination
- CwC Strategy Formulation
- CwC Innovation
- Communication
- Evaluation
- Optimization
Rebuild Centers of Power
Here are a few of our offerings related to rebuilding centers of power among the people:
- Brand Development
Positive change begins with making a lasting impression on the people who matter most. That’s why mission-driven organizations need a brand identity that is both compelling and visually striking.
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Capacity Building
We help identify and bring whatever is needed to community-indigenous partners to help them increase effectiveness and efficiency so they can better adapt and thrive in the ever-changing macroenvironment.
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Strategic Communications
In order for an organization to maximize its potential for impact it must engage in purposeful and effective communication. We help our partners ensure they are crafting the best messages and delivering them through the right channels in order to meet their programmatic goals.
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Web Development
Before you can usher in social change, you must be able to offer social proof. An updated and engaging online presence reassures stakeholders that you are reputable organization and can be trusted. Your online presence is your door to the world. We consult on all aspects of your online presence, including website content and structure, and social media.
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Media Advocacy and Public Relations
From event planning to storytelling and media placements, we help impact organizations put their best foot forward.
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A Made-To-Order Marketing or Project Management Team
Many impact institutions are not always able to dedicate the resources required of a full-time Marketing or Project Management team. We are able to come alongside your organization as a temporary, in-house team.
Replace Out-of-touch Leadership Approaches
Assessment and Training
Social change often requires systemic change. Our organizational and leadership equity assessments examines existing policies and practices. Our capacity building training helps to ensure that practical strategies are put in place to increase cultural and gender equity responsiveness through policies and practices.
Our focus is on re-powering greater numbers of underrepresented people to be able to speak, engage and respond, so as to exercise their agency and potential, while leading and participating in the community development dialogue and planning process taking place at different levels—locally, nationally and globally.